Hello, I am Serge Thibodeau and I am a search engine optimization expert. My company is Rank for $ales and this is my personal search engine blog. This is where I give my personal comments, some general observations I make about the search industry as a whole, interesting SEO articles and topics that will interest anybody that owns a website and wants it to rank higher in the major search engines. This blog is updated daily and is said to be addictive. Welcome to Serge Thibodeau, Live.

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Blog Archives for the week of August 2, 2004

418 - August 6, 2004 - 12.19 PM EST

Mark Cuban backing new search engine

Mark Cuban is backing a new search engine that aims to take over where Google left off. Dallas-based upstart IceRocket is trying to throw a new twist on search results, along with some financial and advisory help from billionaire Cuban. The company is mixing its own Web search technology with "metasearch" features that tap into rival engines.

Posted on Businessblog™


417 - August 6, 2004 - 8.38 AM EST

AOL acquires email hosting company

America Online has acquired Mailblocks Inc., a personal, Web-based email service that incorporates technology to block spam and provide a streamlined, efficient email user interface.

Posted on Businessblog™


416 - August 5, 2004 - 7.44 PM EST

Google delaying its IPO by a week

Google is delaying its IPO by a week because of logistical problems related to institutional investors registering to bid on the shares, according to a person familiar with the matter.

The delay isn't being caused by a technological problem or a lack of bidders, the person stressed. Rather, the process of registering bidders for the auction-style IPO is taking longer than anticipated, the person said.

Posted on Businessblog™


415 - August 5, 2004 - 10.54 AM EST

ValueClick buys Pricerunner

Marketing technology and services firm ValueClick is making its first acquisition into the shopping comparison market, with the purchase of pan-European portal Pricerunner.

Posted on Businessblog™

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414 - August 5, 2004 - 9.23 AM EST

Google looking at an emergency stock buyback plan

Oh my... what a mess! Google forgotten to register staff shares under federal and state regulators.

Google, which is teetering on the edge of an expected $36bn IPO, is now offering to rescind some 28 million shares and stock options granted to current and past staff, as well as consultants, between September 2001 and June 2004.

Ed note:- It will be interesting to watch the reactions (!) of Google employees that own shares in the company. Would you give back your shares to them at a few dollars when the price is expected to open at over $ 100 on NASDAQ? I sure would not!

Posted on Businessblog™


413 - August 5, 2004 - 8.33 AM EST

The Internet beats catalogs and direct marketing

In 2003, close to 100 million adults made purchases on the Web, after doing online research. This is higher than the number of adults who actually purchased through catalogs, direct-mail ads and even telemarketing calls combined, The Dieringer Research Group says in a study released today.

Posted on Businessblog™


412 - August 4, 2004 - 6.06 PM EST

X1 Technologies updates its desktop search application

X1 Technologies Inc., of Pasadena, Calif., first launched its X1 Search application in February as a way for users to quickly find e-mails, attachments, contacts and desktop files. It is competing in a space increasingly drawing the attention of operating system makers Microsoft Corp. and Apple Computer Inc., as well as Web search providers such as Google.

Posted on Businessblog™


411 - August 4, 2004 - 4.52 PM EST

Stolen credit card information available on Google

Short queries using Google can turn up sites that have posted critical credit card information to the Internet.

The lists of financial information include hundreds of card holders' names, addresses and phone numbers as well as their credit-card data. Much of the credit-card data that appears in the lists found by Google may no longer be valid, but CNET called several people listed and verified that the credit cards numbers were authentic.

Posted on Businessblog™


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410 - August 4, 2004 - 3.14 PM EST

Google and others hit with lawsuit over gambling ads

Gambling ads on Google, Yahoo and other major Web sites are illegal in California, according to a lawsuit filed Tuesday.

The 60-page filing, presented in San Francisco Superior Court, alleges that the companies sell rights to Web advertisements based on searches for terms such as "illegal gambling," "Internet gambling" and "California gambling."

Posted on Businessblog™


409 - August 4, 2004 - 10.04 AM EST

Get a bidder ID number for Google's IPO

Many investors still aren't aware of some important parts of the Google IPO bidding process, including the fact that if they don't get a bidder ID number soon, they won't be able to bid at all.

On Tuesday, some of the 28 brokerage firms offering customers a chance to bid for Google's first public shares of stock started displaying blurbs on their Web sites, announcing their participation in the deal. But the blurbs said little else.

Posted on Businessblog™


408 - August 3, 2004 - 6.20 PM EST

Web searches best way to find information

About 67 percent of those polled by Harris Interactive and MSN, feel Web searches are the fastest way to find information, though what they are searching for varies widely.

Whether because of curiosity, boredom or perhaps the need to find someone from one's past, many people use search engines to find out about the activities and whereabouts of friends, family and ex-boyfriends or girlfriends (the practice is widespread enough that it has acquired a name — "googling" someone — though the sponsor of the survey, MSN, probably hopes to change that with its recently revamped search engine).

Posted on Businessblog™


407 - August 3, 2004 - 5.35 PM EST

Still no word from SEMPO

As most of you know by now, this week is the SES (Search Engine Strategies) conference in San Jose, CA. It runs from Aug. 2nd thru to Aug. 5.

As reported today by my colleague Andy Beal, SEMPO has'nt commented on Mike Grehan's article yet. Andy seems to think they are mad at some people for "being the messenger".

I am anxious to see the developments on this, since, most SEMPO members seem to say the organization has'nt done much yet to help them in any way.

Posted on Businessblog™

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406 - August 3, 2004 - 12.31 PM EST

Yahoo releases beta local search engine

Yahoo today released a beta version of Yahoo Local. This local search engine integrates proprietary Yahoo Search Technology, Yellow Pages, maps offerings and third party user-generated content, to create an improved local search experience for consumers, all in one place.

Posted on Businessblog™


405 - August 3, 2004 - 7.12 AM EST

A billion people online by 2010

It is expected that, by around 2010, one billion people will be on the Internet. However, generating a profit out of some of the newly wired portions of the world could be more difficult.

This growth will be fueled primarily by new adopters in developing nations such as China, Russia and India, according to analysts.

Posted on Businessblog™


404 - August 2, 2004 - 9.18 AM EST

Will the new Google IPO perform well?

Google will become public sometime in August, offering its shares for as much as $135 each. That would give the company a maximum market capitalization of $36 billion — more than twice the value of Amazon.com and almost three times larger than that of Apple Computer.

Posted on Businessblog™




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