Hello, I am Serge Thibodeau and I am a search engine optimization expert. My company is Rank for $ales and this is my personal search engine blog. This is where I give my personal comments, some general observations I make about the search industry as a whole, interesting SEO articles and topics that will interest anybody that owns a website and wants it to rank higher in the major search engines. This blog is updated daily and is said to be addictive. Welcome to Serge Thibodeau, Live.

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Blog archives, week of Aug. 16, 2004

449 - August 20, 2004 - 11.52 AM EST

US adults buying online more and more

According to eMarketer, researching and buying products online is becoming ever more popular among US adults. The Dieringer Research Group (DRG) surveyed 3,000 US adults in June to ascertain their online shopping habits.

Posted on Businessblog™


448 - August 20, 2004 - 10.33 AM EST

24/7 Real Media acquires Decide Interactive

24/7 Real Media will shell out $15 million in cash and 4.5 million shares of stock, valued at $11.25 million at Thursday's closing price. If Decide Interactive performs up to certain benchmarks, the company's shareholders could get up to $7.5 million more later.

Posted on Businessblog™


447 - August 20, 2004 - 9.44 AM EST

Google's market capitalisation is $27.2 billion

Google managed to exceed lowered expectations and actually increased its share value by 18 per cent, following its first day's trading as a listed company on Nasdaq yesterday.

Posted on Businessblog™


446 - August 19, 2004 - 5.18 PM EST

Google's first day of trading

Thanks to Gary and Andy Beal for helping me locate a photo of Larry Page and his people at today's NASDAQ's opening bell ceremony.

On its first official day of trading, Google managed to close at $ 100.34, up $ 15.34 from its initial public offering price of $ 85.00. Volume was over 12.6 million shares.

Posted on Businessblog™


445 - August 19, 2004 - 11.59 AM EST

More Google hype

The whole Google IPO is creating so much hype it's unbelievable. Just a few minutes ago, it was reported by CNBC that Google opened at $ 135. This was later denied by NASDAQ and said that the stock has'nt started trading yet.

On the TD Web Broker system, it says GOOG Halted Trading. More hype for you...

Posted on Businessblog™


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444 - August 19, 2004 - 8.40 AM EST

Google in court over keyword infringement

Yet another keyword infringement lawsuit has been filed against Google Inc. because of the trademarked keywords companies bid for in Google's AdWords PPC program.

Posted on Businessblog™


443 - August 19, 2004 - 7.41 AM EST

Davos: a Canadian Local Search Engine

Keep your eyes on Davos which will open in a few months. Davos is a Canadian Local Search Engine and will specifically target small local businesses in small as well as large Canadian cities.

Davos is another initiative of GCIS and will be prominently positioned on Global Business Listing, the most efficient and powerful B2B search engine there is.

Posted on Businessblog™


442 - August 18, 2004 - 7.07 PM EST

Google declared effective by the SEC

Google can set its share price and begin selling shares to the public in the next 15 days, the Securities and Exchange Commission said Wednesday.

Posted on Businessblog™


441 - August 18, 2004 - 2.36 PM EST

ShopLocal offers local market targeting

CrossMedia Services announces the launch of ShopLocal, an online resource allowing shoppers to search local items at stores close to home.

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Posted on Businessblog™


440 - August 18, 2004 - 12.40 PM EST

85% of Web users seek data from search engines

Close to 85% of Web visitors seek information using search engines, according to the Pew Internet & American Life Project. As a result, only e-mail ranks as a more popular online activity than the use of search engines (except for the viewing of news sites when there is breaking news).

Posted on Businessblog™


439 - August 18, 2004 - 8.38 AM EST

How Yahoo all began

It seems everywhere we look, the only thing people talk about is Google. But did you ever wonder how Yahoo started? What's is the history behind Yahoo?

Yahoo began as a student hobby and evolved into a global brand that has changed the way people communicate with each other, find and access information and purchase things.

The 2 founders of Yahoo, David Filo and Jerry Yang, Ph.D. candidates in Electrical Engineering at Stanford University, started their guide in a campus trailer in February 1994 as a way to keep track of their personal interests on the Internet.

Posted on Businessblog™


438 - August 18, 2004 - 7.54 AM EST

Google reduces price of its share offering

Google slashed the price on its IPO to between $85 and $95 per share from between $108 and $135.

It also said shareholders more than halved the number of shares they planned to sell to 5.5 million from about 11.6 million, in light of the lowered price. Google still plans to sell about 14.1 million shares itself.

Posted on Businessblog™


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437 - August 17, 2004 - 2.42 PM EST

Feedster integrates Kanoodle ads in RSS feeds

Feedster launches its RSS feed media program. The Company’s RSS search feeds will soon contain context targeted ads from Kanoodle, Inc., a leading provider of sponsored links for search results and content pages.

Alternatively searchers may opt to pay $10 per year via PayPal to receive ad-free results under a Creative Commons license.

Posted on Businessblog™


436 - August 17, 2004 - 8.57 AM EST

Yahoo Messenger patches security hole

If you logged into Yahoo Messenger yesterday and was taken back by an automatic security download - don’t be concerned, it’s no virus.

Posted on Businessblog™


435 - August 17, 2004 - 8.55 AM EST

More than 50% of people use search engines

Search engines have become an essential and popular way for people to find information online, according to a new report.

A US phone survey of 1,399 Internet users between May 14 and June 17 by the Pew Internet & American Life Project shows that 84% of online Americans use search engines – that translates into more than 107 million people.

Posted on Businessblog™


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434 - August 16, 2004 - 5.33 PM EST

Google slated to start trading on Wednesday

If all goes according to plans, Google should start trading on Wednesday. The company said in a statement on its IPO Web site Monday that it asked the Securities and Exchange Commission to declare the company's registration settlement effective Tuesday afternoon. Such a move would pave the way for the company to set a price that evening.

Google added that it will begin accepting bids as soon as one hour after the SEC declares the offering to be effective. If so, the company, seeking to raise $3.3 billion through its IPO, could make its debut on the Nasdaq market Wednesday morning.

Posted on Businessblog™


433 - August 16, 2004 - 11.05 AM EST

Proof that people seldom go past first 20 results

As I've always said, numerous studies have shown that most searchers never go past the first or second results pages when looking for specific information. This study is no different and gives even more proof to that theory.

The only way companies can have their sites prominently listed on the first or second page of search engine results pages is to have their sites professionally optimized by a qualified SEO firm that has the experience, the knowledge, the tools and, most importantly, the strongest code of ethics in the industry.

Posted on Businessblog™











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