Hello, I am Serge Thibodeau and I am a search engine optimization expert. My company is Rank for $ales and this is my personal search engine blog. This is where I give my personal comments, some general observations I make about the search industry as a whole, interesting SEO articles and topics that will interest anybody that owns a website and wants it to rank higher in the major search engines. This blog is updated daily and is said to be addictive. Welcome to Serge Thibodeau, Live.

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Blog Archives for the week of July 19, 2004

388 - July 23, 2004 - 5.27 PM EST

Yahoo just updated their search inclusion guidelines

Like any other search engine, Yahoo is concerned with quality, relevant results. Yahoo's new search inclusion guidelines also reflect that.

Posted on Businessblog™


387 - July 23, 2004 - 8.50 AM EST

Recently awarded search engine patents

If you've always wondered which companies are doing the most R&D in the field of search engines, you might find this information useful.

Posted on Businessblog™


386 - July 23, 2004 - 7.33 AM EST

Yahoo offers new photo feature

Yahoo offers a new feature that lets people upload pictures from their camera phones to its photo-sharing site.

This new feature is the latest example of a service that's trying to capitalize on interoperability problems that limit picture swapping between phones. A Yahoo spokeswoman said the addition of the feature was part of Yahoo's "renewed commitment in the mobile space."

Posted on Businessblog™


385 - July 22, 2004 - 4.19 PM EST

Blinkx takes into account the entire text

"Most search-engine technology is based on the keyword," company co-founder Suranga Chandratillake said. "What's different with Blinkx is we take into account the entire text."

The future of search lies with bigger concepts. Blinkx, which last month quietly launched a beta of its desktop search application, is getting ready to take on the increasingly competitive Web search market. On Friday, it plans to formally launch the company and its new approach to search.

Posted on Businessblog™


384 - July 21, 2004 - 8.07 PM EST

Andy Beal sharing thoughts on search

A few weeks ago, Andy Beal of Search Engine Lowdown asked me, along with about 7 or 8 leading SEO experts to share our toughts on where the search engine optimization and search engine marketing industry is headed.

Andy is a professional SEO that I respect a lot and is currently vice-president for WebSourced.com, a large SEO company. Andy's two questions were:

1) What search engine industry development or announcement has surprised you the most over the past 12 months?

2) What do you think will be the most significant development over the next 12 months?

You can read my answers, along with other search industry-leading experts such as Brett Tabke of WebmasterWorld, Aaron Wall of SEO Book, professional writer, speaker and blogger "par excellence" John Battelle and Kevin Lee of Did-It.com by clicking here.

Posted on Businessblog™


383 - July 21, 2004 - 11.58 AM EST

Sports can really attract sales to a website

Are you still wondering if content brings in visitors to a site? Fantasy sports fans are active and voracious users of content, often scrolling through page after page of content to gather information on players and mold their fantasy team.

The number of unique visitors to fantasy sports websites peaked at about 7.4 million in October 2003, a month in which all four major sports were in their regular season or playoffs.

A study by comScore and eMarketer measures the volume and usage of the unique audience for online fantasy sports sites from October 2003 to May 2004. Fantasy sports Web sites averaged about 4.7 million unique visitors in that period, with users averaging 93 minutes and 219 pages each per visit, with about 7 visits per month.

Posted on Businessblog™


382 - July 21, 2004 - 9.29 AM EST

Picasa's traffic soars 6,000 percent

When Google placed a link to Picasa on the Google UK homepage (www.google.co.uk) on July 16th, Picasa got a staggering 6,000 percent jump in traffic among UK sites.

Posted on Businessblog™


381 - July 21, 2004 - 7.25 AM EST

Google adds a feature to GMail

Google added a feature to GMail, its free e-mail service that lets import address books contacts from rivals Yahoo, Microsoft and AOL. Since the weekend, Google's free e-mail service, called Gmail, has been letting its users transfer their address book contacts from Yahoo Mail, Microsoft's Hotmail and AOL Mail.

Yahoo allows immediate exporting of its contact lists onto other clients such as Gmail, but for Hotmail and AOL in particular, people have to build their special files through a spreadsheet, which means the process would normally involve more steps.

Posted on Businessblog™


380 - July 20, 2004 - 2.15 PM EST

Yahoo in the spotlight again

With Ask Jeeves and MSN eliminating paid inclusion listings from their search results this month, Yahoo is the only one left among major search engines to let advertisers pay to have their Web pages in its search results.

Unlike paid placement, advertisers paying for inclusion in a search index are not promised placement. Instead, they are promised that their sites will be included in a search index. The practice has advantages for businesses with constantly changing Web pages that are not indexed as frequently by Web search spiders.

Posted on Businessblog™


379 - July 20, 2004 - 1.03 PM EST

Ask Jeeves increases its Web traffic 150 percent

In the first month since closing on the acquisition of new search properties, Ask Jeeves increased its Web traffic 150 percent, to become the sixth-most-visited Internet property in June, according to comScore Media Metrix.

Posted on Businessblog™


378 - July 20, 2004 - 11.12 AM EST

24% of movie tickets are bought online

A Feedback Research survey indicates that of the respondents who go to the movies, 24 percent said they bought movie tickets online.

The Internet will continue to grow as a source of information, advertising, influence — and even direct sales revenues — in the film world.

Posted on Businessblog™


377 - July 19, 2004 - 2.14 PM EST

BBC to launch low-cost broadband search engine

The BBC is investigating the possibility of launching its own low-cost PC terminal, bundled with cheap broadband internet access.

Posted on Businessblog™


376 - July 19, 2004 - 1.24 PM EST

Click fraud becoming a growing problem

Internet marketers facing higher advertising fees on search networks are becoming increasingly concerned about a form of online fraud that was thought to have been contained years ago.

The practice, known as click fraud, began in the early days of the Internet's mainstream popularity with programs that automatically surfed Web sites to increase traffic figures.

Posted on Businessblog™


375 - July 19, 2004 - 12.11 PM EST

Ask Jeeves continuing its expansion

Ask Jeeves's decision to participate in Macy's Thanksgiving day parade underscores the new era at the company. It has emerged from the brink of extinction during the dot-com downturn to become consistently profitable.

Unconstrained by financial worries, Ask Jeeves initiated its most aggressive expansion yet. Over the past few months, the company has made two major acquisitions and introduced new features that signal its intent to grab a bigger piece of a search market pie.

Posted on Businessblog™


374 - July 19, 2004 - 10.08 AM EST

Google in a pilot program for scholarly research

Scholarly research has improved a lot since the days of looking over piles of books at the library. Search engines are starting to explore the particular opportunities within academic research.

The Massachusetts Institute of Technology, one of the most venerated American institutes of higher learning, made its own foray into the search market with DSpace, a joint project with Hewlett-Packard that was first launched in 2002.

Posted on Businessblog™








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