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Blog archives, week of May 3rd, 2004

255 - May 7, 2004 - 9.22 PM EST

Two more articles to help you with your SEO and SEM

As I always do on Fridays, I just finished writing my two articles for this week.

1) All you need to know about Web Analytics
You have invested considerable time, money and resources in building what you consider to be a great website. You might even be participating in a Pay per Click (PPC) ad campaign to help it launch in less time and drive sales faster. Or maybe you took the great decision of having your site organically optimized for the search engines. Or perhaps you participate in one or two paid inclusion search engines. No matter how you look at it, you are waiting for results to happen sooner rather than later. If you see yourself in this, you aren't alone.

2) How to use Wordtracker creatively
One of the most powerful tool you can use in the search engine optimization process of any website today is Wordtracker, yet it's also one of the most misunderstood. The only way to carefully research your keywords and to avoid optimizing your site for the wrong search terms is to make a complete analysis of your most common search terms used in your industry, with the help of Wordtracker.

Permanent link to this news story   |   Posted on Businessblog™

254 - May 7, 2004 - 11.49 AM EST

Ask Jeeves closes it's acquisition of Interactive

Ask Jeeves said it closed its acquisition of Interactive Search Holdings, a move expected to double Ask Jeeves' share of the competitive Web search market.

The acquisition, first announced in March, included privately held Interactive Search Holdings' Web properties and businesses such as My Way, iWon, Excite, My Search, My Web Search and the MaxOnline advertising network.

Permanent link to this news story   |   Posted on Businessblog™

253 - May 7, 2004 - 8.51 AM EST

Yahoo or MSN to buy AOL?

Wall Street sources said Parsons has been sending a message to prospective buyers from the investment world, who are itching to snap up AOL on the cheap.

Permanent link to this news story   |   Posted on Businessblog™

252 - May 6, 2004 - 7.10 PM EST

Consumers increasingly using the Internet to plan trips

Consumers are increasingly using the Web to plan trips, and the number of people actually using it to book their trips is growing at an even faster rate. A Yesawich, Pepperdine, Brown & Russell and Yankelovich Partners survey found that 69% of business travelers use the Internet to plan some aspect of travel.

Permanent link to this news story   |   Posted on Businessblog™

251 - May 6, 2004 - 5.22 PM EST

Metaspinner Media might sue Google

German company Metaspinner Media accused Google of failing to comply with a preliminary injunction issued in Hamburg district court, as the search giant's trademark-related legal woes continue.

Permanent link to this news story   |   Posted on Businessblog™

250 - May 6, 2004 - 1.24 PM EST

Where will Google invest the proceeds of it's IPO?

Google's auction-style IPO, expected to fetch $2.7 billion this year, will be added to a war chest of $455 million in cash and short-term investments — almost as much as eBay had after its IPO.

With hype in overdrive over Google's imminent stock offering, the latest parlor game in Silicon Valley is guessing how the hottest Internet search engine on Earth will spend the billions raised by its IPO.

Permanent link to this news story   |   Posted on Businessblog™

249 - May 6, 2004 - 10.04 AM EST

Eric Schmidt no longer chairman at Google

Analysts said that the decision to split the chairman and chief executive positions is probably a response to the broader trend in favor of better corporate governance.

Little noticed in Google's filing to go public last week is the fact that Eric Schmidt, the Internet search company's chief executive, no longer holds the title of chairman. The change leaves that position unfilled and raises the questions of not only who will be Schmidt's replacement, but also what exactly happened.

Permanent link to this news story   |   Posted on Businessblog™

248 - May 5, 2004 - 2.19 PM EST

A rare glimpse into Google's technology

On April 30, when Google deposited it's long-awaited IPO filing to go public, it released hundreds of pages of documents offering a detailed look into the very secretive and highly profitable search giant's inner workings. SEC filings reveal a vast capital-spending program in 2004 -- an indication of just how huge the search giant's ambitions are.

These technical documents from Google revealed some very interesting things. On an operating-profit basis, Google could be pocketing as much as 59% of its annual revenues. That number would make most CEOs turn an envious shade of green -- and set investors salivating.

Permanent link to this news story   |   Posted on Businessblog™

247 - May 5, 2004 - 10.22 AM EST

UK investors barred from buying Google shares

In a filing to the US Securities and Exchange Commission, Google said only US residents would be able to participate in the forthcoming IPO auction. The company, whose mantra is to "make the world a better place" said: "We have not undertaken any efforts to qualify this offering in offers to individual investors outside the US".

The UK Shareholders Association, the largest organisation of private investors in the UK, last night expressed its dismay that the millions of UK devotees of search engine Google are to be barred from investing in the US-based company when it floats later this year.

Permanent link to this news story   |   Posted on Businessblog™

246 - May 4th, 2004 - 1.04 PM EST

No such thing as a graphical search engine?

In hopes of offering more information, computing researchers have developed a new graphical search engine that can mine catalogs of three-dimensional objects, like airplane parts or architectural features. All the users have to do is sketch what they're thinking of, and the search engines can produce comparable objects.

"The idea of information and knowledge, and retrieval of knowledge, has been something I've been intrigued with for a long time. This gives it a more solidified meaning," said Karthik Ramani, a Purdue University professor who created a system that can find computer-designed industrial parts.

Permanent link to this news story   |   Posted on Businessblog™

245 - May 4th, 2004 - 10.34 AM EST

Survey: Users find generic search results most relevant

iProspect today announced more results from its recent Search Engine User Attitudes Survey that shows that more than 60 percent of Google, Yahoo, MSN and AOL users selected a natural search result over paid search advertisements as the most relevant on a sample query.

Permanent link to this news story   |   Posted on Businessblog™

244 - May 4th, 2004 - 9.58 AM EST

Google IPO: Goldman Sachs may lose $100m

Goldman Sachs appears to have angered Google founders Sergey Brin and Larry Page by breaking strict rules laid out to investment banks pitching to lead the flotation.

Goldman Sachs, the Wall Street goliath that prides itself on its close relations with the world's leading businesses, has had a damaging row with Google that may have cost it $100m in fees.

Permanent link to this news story   |   Posted on Businessblog™

243 - May 3rd, 2004 - 12.05 PM EST

Google dumps Goldman Sachs out of its IPO

When Google learned Goldman Sachs' chairman and chief executive Henry Paulson had contacted one of the search engine's big investors, Kleiner Perkins, it deemed this as breaking the rules and bumped them from contention.

Google Inc. excluded Goldman Sachs Group Inc., one of the world's largest underwriters, as a lead manager for its planned $2.7 billion initial public offering because it was angry with the investment bank, Newsweek magazine said on Sunday.

Permanent link to this news story   |   Posted on Businessblog™

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