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My 2 featured articles for the week ending February 4:

Archived blogs for the week of Feb. 7, 2005

743 - February 11, 2005 - 9.07 AM EST

The Internet is empowering consumers

There are reportedly 83.4 million American consumers searching for products using the Internet. What's truly amazing is that 43 percent of them will buy that product offline. Retailers don't have any other choice than to blend the in-store, catalog and Internet shopping experiences, or else face the consequences.

Retailers are writing a new set of rules for how to successfully engage customers, and eMarketer's new report, Consumer Selling Online, explains why.

The Internet is offering consumers more choice — giving them the ability to compare old products, find new products, communicate with other shoppers and even find lower-cost products, all without walking into a single store.

Posted on Businessblog™

742 - February 10, 2005 - 3.12 PM EST

Did-It.com hires Bill Wise as new CEO

Did-it.com announces that Bill Wise has joined the company as its new CEO. Bill has enjoyed a distinguished career in the online marketing world.

Most recently, Bill was Chief Operating Officer for MaxOnline, which became a division of Ask Jeeves, Inc. after the April 2004 acquisition of MaxOnline’s parent, Internet Search Holdings.

Bill will work closely with Kevin Lee, Co-Founder who will move into the Executive Chairman role.

Posted on Businessblog™

741 - February 9, 2005 - 3.48 PM EST

Will Google insiders have the opportunity to sell?

Google insiders could have the opportunity to sell into strength, as Google holds its analyst day today, a week ahead of the largest stock lockup release of insider shares yet.

On Feb. 14, about 176.8 million shares of Google stock will be released from lockup.

In Wednesday morning trading, shares of Google rose nearly 1 percent and returned to rarefied territory above $200.

Posted on Businessblog™

740 - February 9, 2005 - 9.50 AM EST

GuruNet tightens its relationship with Google

Since January, Google has been slowly switching over its search term definition links to GuruNet's Answers.com site from Google's old standby, Dictionary.com.

In a conference call with reporters Tuesday morning, GuruNet CEO Robert Rosenschein said Google's transition to Answers.com was complete.

"It now appears we're getting all of that traffic and Dictionary.com is getting none," Rosenschein said.

Dictionary.com is owned and operated by Lexico Publishing Group, a privately held company in Los Angeles. Lexico issued Google a free, nonexclusive license to link to its dictionary definitions in April 2000.

Posted on Businessblog™

739 - February 8, 2005 - 12.34 PM EST

Google launches its own map service

Google today quietly unveiled a beta test site for its new map service. Google Maps offers maps, driving directions and the ability to search for local businesses. The search giant appears to be working with TeleAtlas for the mapping products.

Neither Google nor TeleAtlas could be reached for comment. Google's new mapping service offers a few tweaks to standard mapping products. Someone using the service can click and drag the maps, instead of having to click and reload, for example, and magnified views of specific spots pop up in bubbles.

Posted on Businessblog™

738 - February 8, 2005 - 10.53 AM EST

Ask Jeeves acquires privately held Bloglines

Ask Jeeves has acquired Bloglines, a website for searching millions of personal blogs and RSS news headlines.

As expected, the search company will add Trustic, which owns Bloglines, to its corral of Web search products in an effort to keep pace with rivals Google, Yahoo and MSN.

With the property, Ask Jeeves plans to build a specialized blog search engine and fold the service into its various properties, including personalization product MyJeeves and the portal Excite.com, said Jim Lanzone, senior vice president at Ask Jeeves.

SEO Help Forum

Posted on Businessblog™

737 - February 8, 2005 - 8.28 AM EST

Latent Semantic Indexing by Google

Using Google, SEO's have been noticing wide variations in search relevancy lately. Some attribute this to latent semantic indexing, which Google has been using for a while.

However, judged by some of the results, it would appear that Google recently increased its weighting on latent semantic indexing.

How Does Latent Semantic Indexing Work? Latent semantic indexing allows a search engine to determine what a page is about outside of specifically matching search query text. A page about Apple computers will likely naturally have terms such as iMac or iPod on it.

Posted on Businessblog™

736 - February 7, 2005 -11.59 AM EST

Google loses another trademark case in France

Another French court ruled against Google on Friday, in a new trademark infringement lawsuit brought about by Louis Vuitton Malletier.

The Paris District Court has sanctioned Google and its French subsidiary from selling search-related advertisements against trademarks owned by the luxury fashion designer, which sued the search giant in early 2004.

The court charged Google with trademark counterfeiting, unfair competition and misleading advertising. Google was ordered to pay $257,430 (200,000 euros).

The ruling comes on the heels of another French court order against Google, and on yet another unrelated lawsuit lost again in a French court, that one coming from Hotel chain Le Méridien.

Posted on Businessblog™

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