Hello, I am Serge Thibodeau and I am a search engine optimization expert. My company is Rank for $ales and this is my personal search engine blog. This is where I give my personal comments, some general observations I make about the search industry as a whole, interesting SEO articles and topics that will interest anybody that owns a website and wants it to rank higher in the major search engines. This blog is updated daily and is said to be addictive. Welcome to Serge Thibodeau, Live.

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My 2 featured articles for the week ending Jun. 1st, 2007:

  SEO’s seven most often asked questions

  Paying for inclusion in some directories


Archived blogs for the week of May 28, 2007

1345 - Jun. 2, 2007 - 9.14 AM EST

This really pleases me!

According to a press report, Robert Soloway, one of the worst-known spammer has been duly arrested in Seattle and faces federal criminal prosecution for allegedly sending billions of illegal and unwanted spam emails a day. Soloway, a 27-year-old dubbed the Spam King by federal authorities in the U.S. has largely exasperated Internet users and was running his illegal business from his Seattle apartment.

A federal grand jury indictment handed down yesterday accuses Soloway of no less than 35 criminal counts arising from the operation of his email spam business, Newport Internet Marketing Corp.

The charges include fraud, money laundering and identity theft. Specifically, Soloway is accused of violating the federal CAN-SPAM Act, which criminalizes large, commercial e-mail messages sent using an unauthorized computer or with the intent to hide the e-mail's original source.

The allegations could put Soloway in prison for decades, the Seattle Times reported. Federal prosecutors are also seeking $772,998 from Soloway, which represents the proceeds of his illegal activity, the newspaper reported.

Soloway allegedly advertised online marketing services to unwitting customers who ended up paying for spam e-mails to be sent from "hijacked computers" using their names, according to the Post-Intelligencer. Read more here...

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It's about time federal authorities take concrete action against all these mindless spammers! This makes my day!

Posted on Businessblog™


1344 - May 28, 2007 - 1.47 PM EST

Search engines are the first tools of defense in B2B

In its B2B Survey for 2007, Enquiro updated its B2B study done in 2004 and examined how people research B2B buying decisions online.

Enquiro's study revealed that search engines topped the list of research sources throughout the purchase cycle, from awareness, through research, negotiation and purchase phases.

But the study also found that many buyers move toward vertical search engines as they get closer to making a spedific buying decision.

In the search awareness phase, a little over 65 percent of users said they would start their research with a "general purpose" search engine such as Google or Yahoo.

However, that number dropped to almost 52 percent in the research phase, a little over 42 percent in the negotiation phase and over 42 percent in the purchase phase.

This B2B study reveals that in the researching phase, a purchaser is five times more likely to turn to a generic search engine for information than a B2B search engine.

As purchasers enter the later research phase and start compiling information to begin the actual negotiation, many rely on B2B vertical search engines, such as Business.com, Global Business Listing, KnowledgeStorm, or Thomasnet, to help gather the detailed information they require. Read more here...

Posted on Businessblog™





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